Travel has changed. There are no unfamiliar places any more. Demands have increased and so did the choices. Now, travelers are able to persue travel experiences on a more individual level. Travel is not only about sightseeing any more. Every travel destination is defined in a way by a new approach in architecture, design, art and entertainment.
Boutique hotels, or popularly called design hotels, are one of those ingredients that can give your travel experience a more individual feeling. Boutique hotels are a lot different from chain hotels, in design, service, ownership and most of all, philosophy. They are operated by individuals or companies with a small collection and usually don’t have a large number of rooms. It depends on the location but the number is between a few and 150. Just enough to be unique and create a connection between customers and hotel staff.
Hotel Sezz, Paris
Design is the first and most important determinant when we are talking about boutique hotels. Most attention goes to interior design; furnished in a period style or modern, with different accents. Sometimes every room in a hotel is furnished differently to give a unique look and feel for every guest. It also happens that a particular hotel guest books the same room every time. Except styles, artwork and popular designer pieces, usually 20th century design, makes them so appealing. That’s where the term design hotels derived from and became more used than boutique hotels.
The George Hotel, Hamburg
They are not only a fancy place to stay in, they have a deeper meaning. Every place, that being a vibrant city hotel or a small resort, is a cultural reflection. As art and architecture, people are trying to distinguish themselves through designing new places; hotels, bars, restaurants and shops. So each of them has a story to tell, a story told in their own, unique way.
Next time you travel, add a personal note, in every aspect! ;)
Stella – European Travelling Advisor